Titleist 909D3 – Did Titleist Finally Get It Right?

I had the “opportunity” to test out the new tour issue Titleist 909 D3 in August before the retail addition hit the streets. It was shafted up with a Diamana Whiteboard X flex 73 gram shaft. My first impression was that it looked quite sharp, classic Titleist muted colors which I love and a very nice shape. It also sounded ok, not too tinny and loud and not too muted, but certainly not my favorite club. How did it perform?

It felt like I was hitting a marshmallow with a twig. The ball felt dead leaving the face and spun like a wedge. It had been a while since I had hit anything other than a Matrix Shaft or Nakashima head, and this quickly reminded me why I switched! The clubhead felt like it would just never catch up and square up, it felt loose and inconsistent. After having just played and driven the ball fantastic while beating Adrian Wadey at his home course of Glenwild in Park City, Utah, I was shocked to see all three shots I hit with the Titleist fly wide right of the target with far too much spin. Did I mention the clubhead felt completely dead? The Nakashima heads produce unreal ball speeds as you guys have seen from our test data, and I felt like I was going back to persimmon with the Titleist 909D3. Once again, the OEM’s lose out on this deal and have missed the mark – wide right and by a mile.